About Claire Donachie

Claire Donachie serves as the Marketing and Recruitment Coordinator for Better Homes and Gardens Real Estate Special Properties, where she leads strategic marketing efforts and supports agent development across the brokerage.

With a background as a former business owner and digital content creator, Claire brings a unique perspective to real estate marketing. She founded and successfully scaled one of Milwaukee’s largest dog walking and pet care businesses before transitioning into marketing full-time. Her work as an outdoor content creator and long-distance thru-hiker (Appalachian Trail 2022, Pacific Crest Trail 2024, El Camino De Costa Rica 2026, Ice Age Trail 2026)  has generated millions of views across Instagram, TikTok, and YouTube, shaping her expertise in audience engagement, storytelling, and brand growth.

In addition to her marketing work, Claire co-hosts Better Homes Better Meals, a lifestyle cooking series alongside Mike Ertmer that blends food, home, and storytelling in a way that reflects the spirit of the brand.

In 2026, Claire was selected as a BHGRE Social Maker alongside Mike Ertmer and was a featured panelist at the 2025 BHGRE Be Better Retreat, where she spoke on authenticity and effective social media strategy.

Claire is passionate about helping agents elevate their presence, connect with their audience, and grow their business through thoughtful, modern marketing.